Sponsorship Value Leverage Glasgow Warriors’ growing fan base of over 6000 members and wide Scottish reach to offer multi-tier sponsorship packages (Sponsors, Partners, Club KubeNet & Business Club) that align with national and international media exposure, brand awareness, and CSR initiatives.

Community Partnerships Target local and regional businesses with a platform to engage in community rugby development, hospitality, and event sponsorship, emphasizing opportunities to co-create promotional events and CSR programs tied to Scotstoun Stadium activities.

Digital & Tech Capitalize on the club’s tech stack (Drupal, WordPress, Shopify, Crazy Egg, Piwik PRO, Mimecast) to propose enhanced digital partnerships, data-driven marketing, and integrated e-commerce or membership activation for sponsors.

Team Visibility Monitor and engage around frequent player movements and coaching appointments to position sponsor alignments with high-profile arrivals or managerial changes, offering timely branding and activation opportunities across matchdays and media coverage.

Revenue Growth Highlight potential for commercial investment to directly fund the team’s competitiveness in Europe, coupled with hospitality and experiential packages, aiming to convert sponsors to long-term partners as the club expands its coaching staff and competition exposure.