Consultant Network Capitalize on the extensive direct sales consultant network to rapidly introduce Usborne and Kane Miller titles to families and schools, supported by targeted promotions, training, and incentive programs that drive repeat orders and faster product adoption.

School Partnerships Leverage EDC's longstanding focus on supplemental curriculum and ownership of Kane Miller to deepen school and library partnerships, pursuing district-wide adoptions, teacher resource bundles, and classroom sets aligned with literacy goals.

Extensive Catalog Promote the broad catalog and regular title updates to create seasonal bundles, classroom sets, and reading programs aligned with grade levels and literacy initiatives, enabling cross-sell opportunities across consumer and educational markets.

Channel Reach Utilize a multi-channel footprint that combines direct consultants with thousands of retail partners to support omnichannel campaigns, online ordering, and in-store promotions that expand reach to different buyer segments.

Competitive Edge Differentiate through exclusive Usborne co-publishing and Kane Miller ownership to win contracts and explore international co-publishing or expansion, leveraging world literature focus to attract schools seeking diverse, globally informed titles.