Customer Loyalty Ehrhardt's Trailer Sales has over 40 years of family-operated service, indicating strong customer trust and loyalty which can be leveraged for repeat sales and cross-selling of accessories, parts, and rental options.

Expansion Opportunities With a diverse product offering including recreational, camping, cargo, and utility trailers, there is potential to expand into related markets such as touring vehicles or outdoor equipment to attract new customer segments.

Digital Presence Their use of WordPress and Google Analytics signals an active online marketing strategy, presenting opportunities to enhance digital outreach and targeted advertising to increase traffic and sales conversions.

Market Positioning Positioned in a competitive retail environment with companies like Camping World and General RV Center, Ehrhardt's can focus on niche marketing to emphasize personalized service and local expertise to differentiate from larger chains.

Service & Rentals Offering rental services alongside sales creates potential for attracting customers who are considering purchasing or need short-term solutions, opening avenues for upselling equipment and accessories during rentals or post-rental follow-ups.