Insights

Expanding Geographies With 17 locations across multiple states including Michigan, Florida, Illinois, Ohio, Virginia, and Pennsylvania, there are significant opportunities to tailor regional marketing efforts and introduce location-specific promotions to drive sales growth and customer engagement.

Digital Engagement The company's global eCommerce division reaching clients worldwide presents a key avenue for expanding online sales channels, leveraging digital marketing and targeted online advertising to attract tech-savvy consumers and increase market share.

Partnership Opportunities Recent strategic partnerships, such as with Renogy for off-grid solar solutions, open possibilities for cross-selling complementary products, expanding product offerings, and enhancing customer value through integrated solutions while boosting revenue streams.

Industry Recognition Recognition as one of the top 50 RV dealers and presence at major industry shows highlight brand strength and customer trust, creating opportunities to upsell premium inventory and exclusive services to high-value customers.

Customer-Centric Offerings Participation in Florida RV SuperShow with a diverse range of tech-savvy, pet-friendly, and competitively priced RVs indicates a focus on high-demand segments, providing avenues to develop specialized packages and personalized sales strategies to capture niche markets.

General RV Center Tech Stack

General RV Center uses 8 technology products and services including AudioEye, Microsoft Clarity, Cloudflare CDN, and more. Explore General RV Center's tech stack below.

  • AudioEye
    Accessibility
  • Microsoft Clarity
    Analytics
  • Cloudflare CDN
    Content Delivery Network
  • Microsoft Word
    Office Suites
  • New Relic
    Real User Monitoring
  • Datadog
    Real User Monitoring
  • Bootstrap
    UI Frameworks
  • AddToAny
    Widgets

Media & News

General RV Center's Email Address Formats

General RV Center uses at least 1 format(s):
General RV Center Email FormatsExamplePercentage
FLast@generalrv.comJDoe@generalrv.com
95%
First.Last@generalrv.comJohn.Doe@generalrv.com
3%
FirstLast@generalrv.comJohnDoe@generalrv.com
1%
LFirst@generalrv.comDJohn@generalrv.com
1%

Frequently Asked Questions

Where is General RV Center's headquarters located?

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General RV Center's main headquarters is located at 25000 Assembly Park Drive Wixom, Michigan 48393 United States. The company has employees across 3 continents, including North AmericaAsiaSouth America.

What is General RV Center's phone number?

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You can contact General RV Center's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is General RV Center's official website and social media links?

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General RV Center's official website is generalrv.com and has social profiles on LinkedIn.

What is General RV Center's SIC code NAICS code?

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General RV Center's SIC code is 5561 - Recreational Vehicle Dealers NAICS code is 44-45 - Retail Trade.

How many employees does General RV Center have currently?

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As of February 2026, General RV Center has approximately 1.2K employees across 3 continents, including North AmericaAsiaSouth America. Key team members include Chief Financial Officer: S. S.Chief Executive Sales Manager: M. G.Vice President Operations: K. P.. Explore General RV Center's employee directory with LeadIQ.

What industry does General RV Center belong to?

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General RV Center operates in the Retail industry.

What technology does General RV Center use?

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General RV Center's tech stack includes AudioEyeMicrosoft ClarityCloudflare CDNMicrosoft WordNew RelicDatadogBootstrapAddToAny.

What is General RV Center's email format?

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General RV Center's email format typically follows the pattern of FLast@generalrv.com. Find more General RV Center email formats with LeadIQ.

When was General RV Center founded?

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General RV Center was founded in 1962.

General RV Center

RetailMichigan, United States1001-5000 Employees

General RV Center and its family of companies, which includes America's Choice Insurance Partners and Salem Distributors, are a large multi-state employer founded in 1962 in the heart of the Motor City.  General RV has become the nation's largest family-owned RV Dealer, and what started as a small ‘mom and pop’ operation has since grown to 17 locations in Michigan, Ohio, Illinois, Florida, Utah, Virginia, and Pennsylvania. Additionally, General RV also has a globally recognized eCommerce division that reaches clients throughout the world.

In 2001, General RV reached new heights when Statistical Surveys, Inc. announced that General RV had become the largest volume RV dealer in the country. 

Since 2014, General RV Center has been named by Crain's Detroit as one of Michigan's largest and fastest-growing privately held companies. 


LOCATIONS:

-Wixom, MI (Headquarters)

-Brownstown, MI (Metro Detroit)

-Mt. Clemens, MI (Metro Detroit)

-Birch Run, MI (Mid-Michigan)

-Wayland, MI (Grand Rapids) 

-White Lake, MI (Metro Detroit)

-Draper, Utah (Greater Salt Lake City)

-Huntley, Illinois (West Chicago)

-Orange Park, Florida (Jacksonville)

-Dover, Florida (Greater Tampa area)

-Ocala, Florida

-Fort Myers, Florida

-Fort Pierce, Florida 

-Winter Garden, Florida 

-North Canton, Ohio (Metro Cleveland)

-Richmond, Virginia

-Elizabethtown, Pennsylvania

-West Chester, Pennsylvania

Section iconCompany Overview

Headquarters
25000 Assembly Park Drive Wixom, Michigan 48393 United States
Phone number
SIC Code
5561 - Recreational Vehicle Dealers
NAICS Code
44-45 - Retail Trade
Founded
1962
Employees
1001-5000

Section iconFunding & Financials

  • $500M$1B

    General RV Center's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    General RV Center's revenue is estimated to be in the range of $500M$1B

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