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Insights

Expansion into new markets General RV Center has a presence in multiple states across the U.S. with 17 locations in Michigan, Ohio, Illinois, Florida, Utah, Virginia, and Pennsylvania. Expanding sales efforts into these regions can tap into diverse customer bases and increase market share.

Strategic acquisitions driving growth Recent acquisitions like Independence RV Center in Winter Garden, FL, showcase General RV's growth strategy. Identifying and leveraging synergies with acquired businesses can provide cross-selling opportunities and enhance revenue streams.

Advanced technology integration General RV Center utilizes a technology stack including HubSpot CRM, Google, and AWS Elastic Load Balancer. Leveraging advanced technologies for customer analytics, personalized marketing, and streamlined sales processes can enhance customer engagement and drive sales growth.

Promotional events and campaigns General RV Center's 'America Needs a vacation' sale and 'America Needs' initiative provide opportunities to attract new customers and drive sales through targeted marketing campaigns. Capitalizing on themed sales events and promotions can boost sales and create buzz around the brand.

Mobile app for enhanced customer experience The launch of the My General RV mobile app offers a convenient platform for RVers to schedule appointments and access information. Leveraging the app for personalized offers, real-time notifications, and seamless communication can foster customer loyalty and drive repeat sales.

General RV Center Tech Stack

General RV Center uses 8 technology products and services including AudioEye, Criteo, Dealertrack, and more. Explore General RV Center's tech stack below.

  • AudioEye
    Accessibility
  • Criteo
    Advertising
  • Dealertrack
    Automotive Marketing
  • AWS Elastic Load Balancer
    Load Balancers
  • Google
    Miscellaneous
  • HubSpot CRM
    Sales
  • UPS
    Transportation And Fleet Management
  • AddToAny
    Widgets

General RV Center's Email Address Formats

General RV Center uses at least 1 format(s):
General RV Center Email FormatsExamplePercentage
FLast@generalrv.comJDoe@generalrv.com
96%
First.Last@generalrv.comJohn.Doe@generalrv.com
2%
LFirst@generalrv.comDJohn@generalrv.com
1%
FirstLast@generalrv.comJohnDoe@generalrv.com
1%

Frequently Asked Questions

Where is General RV Center's headquarters located?

Minus sign iconPlus sign iconGeneral RV Center's main headquarters is located at 25000 Assembly Park Drive Wixom, MICHIGAN 48393 US. The company has employees across 4 continents, including North AmericaOceaniaAsia.

What is General RV Center's phone number?

Minus sign iconPlus sign icon You can contact General RV Center's main corporate office by phone at
+1-248-349-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is General RV Center's official website and social media links?

Minus sign iconPlus sign iconGeneral RV Center's official website is generalrv.com and has social profiles on LinkedIn.

How much revenue does General RV Center generate?

Minus sign iconPlus sign icon As of October 2024, General RV Center's annual revenue reached $501B.

What is General RV Center's SIC code?

Minus sign iconPlus sign iconGeneral RV Center's SIC code is 5561 - Recreational Vehicle Dealers.

How many employees does General RV Center have currently?

Minus sign iconPlus sign iconAs of October 2024, General RV Center has approximately 5K employees across 4 continents, including North AmericaOceaniaAsia. Key team members include Chief Financial Officer: S. S.Vice President Operations: K. P.Vice President Human Resources: B. A.. Explore General RV Center's employee directory with LeadIQ.

What industry does General RV Center belong to?

Minus sign iconPlus sign iconGeneral RV Center operates in the Retail industry.

What technology does General RV Center use?

Minus sign iconPlus sign iconGeneral RV Center's tech stack includes AudioEyeCriteoDealertrackAWS Elastic Load BalancerGoogleHubSpot CRMUPSAddToAny.

What is General RV Center's email format?

Minus sign iconPlus sign iconGeneral RV Center's email format typically follows the pattern of . Find more General RV Center email formats with LeadIQ.

When was General RV Center founded?

Minus sign iconPlus sign iconGeneral RV Center was founded in 1962.
General RV Center

General RV Center

RetailMICHIGAN, United States5001-10000 Employees

General RV Center and its family of companies, which includes America's Choice Insurance Partners and Salem Distributors, are a large multi-state employer founded in 1962 in the heart of the Motor City.  General RV has become the nation's largest family-owned RV Dealer, and what started as a small ‘mom and pop’ operation has since grown to 17 locations in Michigan, Ohio, Illinois, Florida, Utah, Virginia, and Pennsylvania. Additionally, General RV also has a globally recognized eCommerce division that reaches clients throughout the world.

In 2001, General RV reached new heights when Statistical Surveys, Inc. announced that General RV had become the largest volume RV dealer in the country. 

Since 2014, General RV Center has been named by Crain's Detroit as one of Michigan's largest and fastest-growing privately held companies. 


LOCATIONS:

-Wixom, MI (Headquarters)

-Brownstown, MI (Metro Detroit)

-Mt. Clemens, MI (Metro Detroit)

-Birch Run, MI (Mid-Michigan)

-Wayland, MI (Grand Rapids) 

-White Lake, MI (Metro Detroit)

-Draper, Utah (Greater Salt Lake City)

-Huntley, Illinois (West Chicago)

-Orange Park, Florida (Jacksonville)

-Dover, Florida (Greater Tampa area)

-Ocala, Florida

-Fort Myers, Florida

-Fort Pierce, Florida 

-Winter Garden, Florida 

-North Canton, Ohio (Metro Cleveland)

-Richmond, Virginia

-Elizabethtown, Pennsylvania

-West Chester, Pennsylvania

Section iconCompany Overview

Headquarters
25000 Assembly Park Drive Wixom, MICHIGAN 48393 US
Phone number
+1-248-349-****
Website
generalrv.com
SIC Code
5561 - Recreational Vehicle Dealers
Founded
1962
Employees
5001-10000

Section iconMedia & News

Section iconFunding & Financials

  • $1B

    General RV Center's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    General RV Center's revenue is in the range of $1B

Company Leadership

  • Stylized image of a person
    S. S.
    Chief Financial Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    K. P.
    Vice President Operations
    Phone icon
    Mobile Phone
  • Stylized image of a person
    B. A.
    Vice President Human Resources
    Phone icon
    Mobile Phone
  • Stylized image of a person
    C. D.
    Vice President Of Service Operations
    Phone icon
    Mobile Phone
  • Stylized image of a person
    D. A.
    Vice President Marketing
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    G. N.
    Owner
    Phone icon
    Mobile Phone
  • Stylized image of a person
    H. K.
    President
    Phone icon
    Mobile Phone
  • Stylized image of a person
    H. M.
    Shop Owner
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. R.
    Owner
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. Y.
    Owner
    Phone icon
    Mobile Phone

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