Strong Market Presence Eich Motor Company has a long-standing history since 1898 and is one of the oldest dealerships in the United States, establishing a reputable presence in central Minnesota as the Volkswagen and Mazda dealership of choice, which underscores potential opportunities for brand loyalty and repeat business.

Regional Customer Base Serving a localized market with a focus on new and pre-owned Volkswagen and Mazda vehicles, the company offers tailored financing through over 40 local lenders, presenting opportunities for financial product partnerships and targeted marketing campaigns.

Digital Engagement Utilizing advanced technology stacks such as Amazon Web Services, Facebook, and modern website tools, Eich Motor Company is well-positioned to expand its digital marketing efforts and e-commerce services to increase online lead generation and customer engagement.

Growth Potential With revenue estimated between $25 million and $50 million and a modest employee count, there is significant potential for sales growth through expanded service offerings, digital platforms, or targeted promotions within its regional market.

Industry Positioning Being a specialized dealership with certified technicians and genuine parts, Eich Motor Company appeals to quality-conscious customers, which can be leveraged for premium service upselling, loyalty programs, and enhanced service contract sales.