Market Leadership Bommarito Automotive Group is the #1 automotive group in Missouri with a broad multi-brand lineup (Audi, Infiniti, Cadillac, Buick, GMC, Chevrolet, Ford, Honda, Toyota, Nissan, Mazda, VW) and a large footprint in the St. Louis area, presenting a wide cross-sell and upsell opportunity across multiple brands and segments.

Sponsorship Momentum Active involvement in high-profile motorsports events and partnerships (IndyCar, World Wide Technology Raceway, ThorSport Racing, Legacy Motor Club) offer potential for co-branded marketing, experiential campaigns, and digital lead generation tied to race weekend activations.

Digital Footprint Existing tech stack includes digital advertising (Twitter Ads, Bing Ads) and performance/infrastructure tools (New Relic, Cloudflare, gstatic, Google Fonts) signaling readiness for data-driven campaigns, site optimization, and retargeting to maximize showroom visits and online leads.

Geographic Focus Primarily serving the St. Louis market with a centralized Ellisville location, presenting opportunities to expand service packages, maintenance plans, and warranty programs to nearby demographics and fleet/small business opportunities in the region.

Growth Signals Revenue tier and employee range place Bommarito among mid-market automotive groups with potential for enterprise partnerships in parts, service, collision, and certified pre-owned programs, enabling cross-sell of aftersales, OEM-certified, and financing solutions.