EIDR (Entertainment ID Registry)
Entertainment ProvidersCalifornia, United States11-50 Employees
EIDR, the Entertainment ID Registry, provides a universal, persistent identifier system for film, television, and related content. It assigns unique identifiers to titles, their versions, and connected assets across the media supply chain, enabling automation and improving data quality. The system helps organizations connect and reconcile content across platforms, partners, and systems. Its members include studios, streamers, technology companies, and data providers working together to enable interoperability at scale. Based in Santa Monica, California, EIDR is a small to mid-sized organization. In 2026, its Power Users Group hosted an interactive session during the annual participant meeting in Los Angeles, aligned with a Google-hosted event.