EightBar Employee Directory
Advertising ServicesNew York, United States51-200 Employees
EightBar is an advertising services collective headquartered in New York City with a footprint spanning more than 20 countries. It brings together talent drawn from WPP networks and concentrates its work on IBM, aiming to strengthen IBM’s brand and improve business performance. The group presents a unified front across WPP units such as Ogilvy and GroupM, treating creative and media as interdependent parts of a single team. The organization emphasizes ongoing evolution, underpinned by rigorous use of data and a culture of curiosity in tackling difficult challenges. Its work centers on delivering agile marketing and translating brand efforts into measurable business outcomes for IBM. While based in New York, EightBar operates on a global scale and is described as a mid-sized firm.