Electronic Entertainment Design and Research (EEDAR) Email Format
Market ResearchCalifornia, United States51-200 Employees
EEDAR operates in the market research sector with a specific focus on the video game industry. Its services deliver data-driven insights, market forecasting, and strategic analysis to developers, publishers, and investors. Its portfolio includes GamePulse and a spectrum of research and advisory offerings, such as sales forecasting, risk assessment, media spend optimization, mock reviews, discovery and recommendation technologies, investor due diligence, expert testimony, and custom research. Founded in 2006 by video game industry veterans, EEDAR grew to become a prominent specialty research firm before its 2016 acquisition by the NPD Group, after which it operated within NPD's global research services. The company is based in Carlsbad, California, and is considered a mid-sized firm within the market research industry.