Market leadership Ellisons is the UK’s leading online hair and beauty supplier with a long-standing history since 1930, presenting a trusted platform for wholesale orders and a broad product catalog to target professional salons, spas, colleges, and clinics.

Diverse product range Offers over 16,000 products across beauty, nails, hair, skincare and salon furniture from hundreds of brands, creating opportunities to upsell bundles, cross-sell salon setups, and introduce new treatments to existing customers.

Training and services Proven ability to expand revenue through accredited training courses and online training partnerships, enabling cross-sell of equipment, supplies, and certification programs to professional clients.

Strategic partnerships Recent and past collaborations with brands and education partners (e.g., Saltability, Katie Barnes Tool Range) indicate openness to exclusive distributions and bundled offerings that can be leveraged for co-marketing and growth in new segments.

Tech and compliance Active digital stack including WordPress, Klaviyo, Stripe, and Trustpilot suggests readiness for targeted marketing, automated replenishment programs, and responsive customer feedback loops to improve retention and lifetime value.