Expanding Equipment Inventory Empire Crane has invested significantly in heavy equipment, purchasing over 100 units since 2016, indicating a potential need for ongoing parts, maintenance, and upgrade services to support their expanding fleet.
Recent Asset Sales Activity The company's recent sale of assets to Associated Industrial Riggers and South State shows active engagement in equipment transactions, presenting opportunities to offer leasing, resale, and refurbishment services for similar heavy machinery.
Geographic Reach With locations in Syracuse, Boston, and Bridgewater, Empire Crane serves a broad regional market, suggesting potential for region-specific service expansions, parts supply, and targeted marketing campaigns.
Brand and Equipment Profile As an authorized dealer for major brands like Tadano and Kobelco, Empire Crane’s customer base likely includes large construction firms and rental companies, creating opportunities for tailored sales pitches on compatible accessories, parts, and support packages.
Digital Presence and Technology Utilizing tools such as Facebook Pixel, Hotjar, and WordPress for online engagement, there is scope to enhance digital marketing efforts by leveraging data insights to target potential clients and promote after-sales services effectively.