Open Score Renters Equifax Australia launched Open Score for renters, signaling a new consumer credit visibility niche. Sales opportunity: offer risk assessment, rental underwriting, and tailored marketing segments for property managers, lenders, and fintechs serving the rental market.

Finance Data Partnerships Recent partnerships with The Trade Desk and Snowflake expand data activation and analytics capabilities. Sales opportunity: position Equifax as a data-driven partner for advertisers and marketers seeking premium finance-based audience segments and scalable analytics across platforms.

ESG and Catastrophe Data Launch of The National Catastrophe and ESG Dataset addresses growing ESG reporting needs. Sales opportunity: target corporates and insurers needing structured ESG and risk exposure data for compliance, reporting, and risk-based marketing strategies.

AML/CTF Expertise Hosted AML/CTF Summit and focus on regulatory compliance signals ongoing demand for risk, compliance, and fraud prevention capabilities. Sales opportunity: offer data hygiene, analytics, and monitoring services to financial institutions and fintechs aiming to strengthen compliance programs.

Omnichannel Capabilities Equifax Marketing Services supports direct mail, email, call centers, in-store POS, and online touchpoints with multichannel data and analytics. Sales opportunity: bundle marketing operations, data hygiene, and cross-channel attribution solutions for brands aiming to unify customer experiences and improve ROI.