Insights

Fleet management Equippo has launched a fleet management solution to help small contractors track and offset CO2 emissions, indicating a potential cross-sell opportunity to customers seeking environmental and efficiency tools for used equipment.

AI pricing edge Historically using AI for price determination and inspection processes signals a competitive differentiator; sales can position additional AI-driven services or advanced inspection reports to prospective buyers and sellers.

European expansion Recent office expansions in Europe suggest growing market reach; a targeted outreach plan to new regional buyers and sellers could accelerate onboarding and increase transaction volume.

Acquisition momentum Past acquisition of Sellma shows willingness to consolidate marketplaces; identify complementary used equipment categories or regional marketplaces for potential partnerships or acquisitions.

Revenue potential With significant revenue range and a lean team, there is room to upsell premium listing services, extended warranties, or financing options to both buyers and sellers in the used heavy machinery space.

Similar companies to Equippo

Equippo Tech Stack

Equippo uses 8 technology products and services including Facebook Ads, Hotjar, Amazon Web Services, and more. Explore Equippo's tech stack below.

Equippo's Email Address Formats

Equippo uses at least 2 email formats:
Equippo Email FormatsExamplePercentage
First.Last@equippo.comJohn.Doe@equippo.com
93%
First@equippo.comJohn@equippo.com
7%

Frequently Asked Questions

What is Equippo's official website and social media links?

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Equippo's official website is equippo.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Equippo generate?

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As of August 2026, Equippo's annual revenue is estimated to be $50M - $100M.

What is Equippo's NAICS code?

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Equippo's NAICS code is 3331 - Agriculture, Construction, and Mining Machinery Manufacturing.

How many employees does Equippo have currently?

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As of August 2026, Equippo has approximately 18 employees across 3 continents, including Europe, Asia and North America. Key team members include Chief Executive Officer: M. R., Key Account Manager: D. W. and Supply Team Lead France: A. D. L. M. Explore Equippo's employee directory with LeadIQ.

What industry does Equippo belong to?

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Equippo operates in the Agriculture, Construction, Mining Machinery Manufacturing industry.

What technology does Equippo use?

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Equippo's tech stack includes Facebook Ads, Hotjar, Amazon Web Services, WordPress, PostgreSQL, WhatsApp Business, New Relic and Piwik PRO Core.

What is Equippo's email format?

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Equippo's email format typically follows the pattern of First.Last@equippo.com. Find more Equippo email formats with LeadIQ.

How much funding has Equippo raised to date?

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As of August 2026, Equippo has raised $10K in funding. The last funding round occurred on Aug 18, 2022.

When was Equippo founded?

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Equippo was founded in 2014.
Equippo logo

Equippo

Agriculture, Construction, Mining Machinery ManufacturingZug, Switzerland11-50 Employees

Equippo is a Swiss company operating in the Agriculture, Construction, and Mining Machinery Manufacturing industries, headquartered at 8 Grafenauweg, Zug 6300, Switzerland. It runs an international online marketplace that connects sellers and buyers of heavy machinery from around the world for the construction sector, and Business Insider described it as the Zalando for heavy machinery. The company has between 11 and 50 employees and is described as a fast-growing startup. In its history, Equippo expanded its European offices in 2022 and acquired SELLMA GmbH in 2018, a Berlin-based marketplace for used equipment focusing on end-user sellers. In 2023, Equippo launched a fleet management solution aimed at helping small contractors track and offset CO2 emissions.

Section iconCompany Overview

NAICS Code
3331 - Agriculture, Construction, and Mining Machinery Manufacturing
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $10K

    Equippo has raised a total of $10K of funding over 7 rounds. Their latest funding round was raised on Aug 18, 2022 as a Debt Financing.

  • $50M - $100M

    Equippo's revenue is estimated to be in the range of $50M - $100M

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