Global Market Reach Equitrac serves a broad international customer base across 70 countries, presenting opportunities to expand targeted marketing efforts and enterprise solutions in emerging markets.

Diverse Industry Focus With clients in legal, healthcare, education, and financial sectors, there are cross-industry sales opportunities for customized print management solutions that meet sector-specific compliance and security needs.

Focus on Sustainability Equitrac’s emphasis on environmental sustainability in print management offers a compelling value proposition for organizations seeking to improve their environmental footprint, appealing to environmentally conscious enterprises.

Strong R&D Foundation Backed by extensive research and development, there are opportunities to position Equitrac’s innovative software solutions as cutting-edge, especially in integration with new printing technologies and security features.

Mid-Market Opportunity With a revenue range of $50M to $100M and a customer base exceeding 25,000, targeted outreach to mid-sized organizations and managed print providers could unlock additional sales channels and growth potential.