Insights

Expansion Potential Essor operates as a next-generation consumer products platform with a portfolio including health & wellness and lifestyle brands sold on Amazon, D2C, and major retailers like Target, CVS, and Walmart. This suggests strong multi-channel distribution opportunities for partners seeking shelf presence and cross-channel growth.

Tech Enabled With a tech stack featuring Amazon Advertising, Python, NumPy, Cloudflare, and Adobe Creative Suite, Essor leverages data-driven marketing and optimization. This presents sales opportunities to collaborate on performance marketing, digital analytics, and scalable brand campaigns.

Scale Readiness Employee count places Essor in a mid-market growth band, and revenue is substantial, indicating capacity to onboard new brands or accelerate existing portfolio growth without sacrificing operational execution on large retailers and marketplaces.

Brand Diversification The portfolio spans multiple fast-growing categories like health & wellness and lifestyle with brands such as Boka, ZitSticka, Puracy, and Iron Flask. This breadth offers cross-brand partnership potential, category expansion, and bundled or co-branded opportunities.

Strategic Fit Essor emphasizes partnerships and collaborations to ignite growth, aligning with opportunities for strategic licensing, private-label arrangements, and selective acquisitions to accelerate market penetration and expand brand reach.

Essor Tech Stack

Essor uses 8 technology products and services including NumPy, Amazon Advertising, Cloudflare Web Optimizations, and more. Explore Essor's tech stack below.

  • NumPy
    Advanced Analytics And Data Science
  • Amazon Advertising
    Advertising
  • Cloudflare Web Optimizations
    Analytics
  • Atlassian
    Application Development & Management
  • Cloudflare DNS
    Domain Name Services
  • Python
    Programming Languages
  • HSTS
    Security
  • Adobe Creative Suite
    Visualisation Software

Media & News

Essor's Email Address Formats

Essor uses at least 2 format(s):
Essor Email FormatsExamplePercentage
First.Last@joinbranded.comJohn.Doe@joinbranded.com
72%
First@joinbranded.comJohn@joinbranded.com
22%
FirstL@joinbranded.comJohnD@joinbranded.com
4%
Last@joinbranded.comDoe@joinbranded.com
2%

Frequently Asked Questions

What is Essor's stock symbol?

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Essor is a publicly traded company; the company's stock symbol is TRYXF.

What is Essor's official website and social media links?

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Essor's official website is goessor.com and has social profiles on LinkedIn.

What is Essor's NAICS code?

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Essor's NAICS code is 44-45 - Retail Trade.

How many employees does Essor have currently?

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As of July 2026, Essor has approximately 380 employees across 5 continents, including AsiaEuropeNorth America. Key team members include Ceo & Co-Founder: P. P.Vice President Of Marketing: Y. M.Vice President Fitness & Nutrition: B. P.. Explore Essor's employee directory with LeadIQ.

What industry does Essor belong to?

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Essor operates in the Retail industry.

What technology does Essor use?

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Essor's tech stack includes NumPyAmazon AdvertisingCloudflare Web OptimizationsAtlassianCloudflare DNSPythonHSTSAdobe Creative Suite.

What is Essor's email format?

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Essor's email format typically follows the pattern of First.Last@joinbranded.com. Find more Essor email formats with LeadIQ.

How much funding has Essor raised to date?

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As of July 2026, Essor has raised $240M in funding. The last funding round occurred on Sep 06, 2024.
Essor logo

Essor

RetailNew York, United States201-500 Employees

Essor is a New York-based retail company with 201-500 employees. It identifies digital challenger brands and serves as a next-generation consumer products platform to support growth and brand launches. Its current brand portfolio includes health & wellness and lifestyle brands such as Boka, ZitSticka, Puracy, OTOTO Design, FreshCap, Iron Flask, Fullstar, numnum, Key Nutrients, and Viking Revolution, which are sold on Amazon, direct-to-consumer channels, and through national retailers including Target, CVS, and Walmart. The company employs a tech-enabled approach, with a technology stack that includes Meta, Cloudflare Web Optimizations, ChannelAdvisor, Canva, Google Docs, Microsoft Azure, Google, and YouTube to facilitate operations and growth. Essor operates in the United States and maintains a website at https://goessor.com.

Section iconCompany Overview

Stock Symbol
TRYXF
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconFunding & Financials

  • $240M

    Essor has raised a total of $240M of funding over 5 rounds. Their latest funding round was raised on Sep 06, 2024as a debt_financing.

  • $250M$500M

    Essor's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $240M

    Essor has raised a total of $240M of funding over 5 rounds. Their latest funding round was raised on Sep 06, 2024as a debt_financing.

  • $250M$500M

    Essor's revenue is estimated to be in the range of $250M$500M

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