Luxury Collaboration Partnering with luxury publishers like Assouline presents sales opportunities for exclusive collaborations and co-branded merchandise, tapping into a high-end market segment.

Digital Expansion Launching digital experiences such as the Gucci Garden in Roblox opens avenues for selling virtual accessories, enabling a unique online sales channel to engage with a tech-savvy audience.

Event Marketing Participation in high-profile events like the Bamboo 1947 exhibition and SXSW conference provides visibility for new collections, attracting potential customers interested in fashion and luxury.

Celebrity Endorsements Collaborating with celebrities like the actor at SXSW and hiring renowned creative directors like Demna Gvasalia enhances brand appeal, driving sales through aspirational and trend-setting associations.

Product Launches Continuously launching new collections and eyewear lines, such as SS25, creates buzz and excitement among fashion enthusiasts, fostering a loyal customer base and driving sales through exclusive product offerings.