Exerstrider Products Inc Employee Directory

Wellness and Fitness ServicesWisconsin, United States2-10 Employees

Exerstrider Products Inc is a wellness and fitness services company based in Madison, Wisconsin, focused on ergonomically designed walking poles developed to support weight loss and total body fitness during walking. Its products are positioned as tools to maximize calorie burn and target multiple muscle groups as users walk, reflecting an emphasis on ergonomic design and a clinician-approved approach. Serving consumers interested in fitness improvement through Nordic walking, the company operates in a niche within the broader health and fitness industry by providing specialized, purpose-built poles. The business is small in scale and has a long-standing presence in the field, with its roots tied to Tom Rutlin’s ergonomic walking pole designs that have been marketed as a pathway to enhanced walking workouts. Recent information notes the company’s location and continued focus on its core product line in the wellness sector.

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