Industry Leadership Exotic Automation & Supply is a well-established player in the automation machinery sector with a strong presence in the Midwest, supported by multiple locations and a dedicated 24/7 service team, presenting numerous opportunities for local and regional sales expansion.

Technological Integration The company's use of advanced design and digital tools such as AutoCAD, SEO optimization, and cloud services indicates a modern approach, making it receptive to innovative automation solutions and digital platform integrations valued by their engineering and technical teams.

Strategic Growth Recent expansion through the opening of a new location in Kalamazoo and leadership hires such as a new President and VP of Finance reveal a growth-oriented strategy that can be complemented with targeted offerings in manufacturing efficiency and new product lines.

Recognition and Excellence Receiving nine Parker distributor awards for performance highlights a high-quality distribution network and operational excellence, signaling opportunities to introduce supplementary or innovative fluid control and automation products to enhance their service offerings.

Financial Potential With a revenue range of 100 to 250 million dollars and a sizable workforce, Exotic Automation presents significant sales potential for scalable automation components, custom solutions, and maintenance services aligned with its manufacturing and engineering focus.