Group Block Sales Explore Gwinnett offers discounted hotel room blocks for groups and provides free welcome bags; target conventions, corporate meetings, public events, and weddings in Gwinnett to upsell group lodging packages. Use this as a lead magnet for hotels, venues, and DMO partners; propose bundled promotions with event sponsorships.

Workforce Partnerships Recent collaboration with Fresh Films to fund workforce readiness programs with local high schools; position as a conduit for talent pipelines to local film, tourism, and hospitality projects; offer schools, production companies, and employers access to interns, scholarships, and co-branded marketing; propose partnerships with local hotels for student employment programs.

Creative Funding Gwinnett Creativity Fund supports local arts initiatives; opportunities to sponsor or co-create arts and film projects tied to tourism campaigns; pitch to local arts organizations and production companies for grant-aligned marketing initiatives; provide brand exposure and community impact.

Tech Driven Outreach FLOCK safety camera program signals a safety-centric destination; combine with analytics and digital channels to run targeted promotions to events, hotels, and local businesses; propose data-driven marketing services and digital advertising partnerships.

Event Partnerships Recent Gwinnett Beer Week demonstrates capacity to host large-scale events; sell event sponsorships, cross-promotions, and hospitality bundles to breweries, venues, and vendors; package city-wide campaigns around craft beer to attract attendees and boost hotel occupancy.