Insights

Strategic Partnerships Vrbo is actively expanding branded experiences through partnerships with Mattel for UNO-themed stays and has announced sponsored listings, signaling opportunities to propose co-marketing, themed stays, and enhanced distribution with aligned brands or OTAs.

New Revenue Streams The upcoming launch of sponsored listings indicates Vrbo’s willingness to monetize traffic; sales teams can explore.js-based ad partnerships, premium placement, and yield-management solutions with property managers and OTA affiliates.

Expansion Velocity With a 2+ million global inventory and rapid recent collaborations, there is a clear appetite for scaling distribution, technology integrations, and occupancy optimization tools that connect Vrbo listings to additional booking channels and PMS systems.

Technology Enablement Vrbo’s tech stack and recent integrations (RezStream, Google Hotels, various OTA connections) suggest a strong openness to interoperability; opportunities exist for integration partnerships, API-driven data feeds, and enhanced guest communication solutions.

Brand and Experience UNO-themed campaigns indicate a focus on family-friendly, themed experiences; sales opportunities include co-branded promotions, exclusive property packages, and curated itineraries that align with seasonal campaigns to drive higher ADR and occupancy.

Vrbo Tech Stack

Vrbo uses 8 technology products and services including Cloudflare, React Router, MobX, and more. Explore Vrbo's tech stack below.

  • Cloudflare
    Content Management System
  • React Router
    Javascript Frameworks
  • MobX
    Javascript Libraries
  • Ensighten
    Tag Management
  • Bootstrap
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology
  • Cowboy
    Web And Application Servers
  • Apache
    Web Servers

Media & News

Vrbo's Email Address Formats

Vrbo uses at least 2 format(s):
Vrbo Email FormatsExamplePercentage
FLast@homeaway.comJDoe@homeaway.com
92%
FiLast@homeaway.comJoDoe@homeaway.com
5%
FirLast@homeaway.comJohDoe@homeaway.com
2%
FirstLast@homeaway.comJohnDoe@homeaway.com
1%
FLast@vrbo.comJDoe@vrbo.com
69%
FiLast@vrbo.comJoDoe@vrbo.com
18%
FirLast@vrbo.comJohDoe@vrbo.com
9%
FirstLast@vrbo.comJohnDoe@vrbo.com
4%

Frequently Asked Questions

What is Vrbo's official website and social media links?

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Vrbo's official website is vrbo.com and has social profiles on LinkedIn.

What is Vrbo's NAICS code?

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Vrbo's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Vrbo have currently?

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As of July 2026, Vrbo has approximately 1K employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: T. S.President: J. H.Host /Manager /Owner: A. T.. Explore Vrbo's employee directory with LeadIQ.

What industry does Vrbo belong to?

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Vrbo operates in the Technology, Information and Internet industry.

What technology does Vrbo use?

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Vrbo's tech stack includes CloudflareReact RouterMobXEnsightenBootstrapX-Content-Type-OptionsCowboyApache.

What is Vrbo's email format?

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Vrbo's email format typically follows the pattern of FLast@homeaway.com. Find more Vrbo email formats with LeadIQ.

When was Vrbo founded?

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Vrbo was founded in 2005.
Vrbo logo

Vrbo

Technology, Information and InternetTexas, United States1001-5000 Employees

Vrbo is a technology company in the information and internet sector, headquartered at 11920 Alterra Parkway 100, Austin, Texas 78758, United States. The company began in 1995 as Vacation Rentals By Owner (Vrbo), pairing homeowners with families seeking places to stay, and has since grown into a global platform offering 2+ million whole-home vacation rentals. Vrbo describes itself as a global vacation brand that emphasizes diversity and inclusion. The business operates a platform for booking entire homes and employs between 1,001 and 5,000 people. In 2026, Vrbo announced partnerships, including with Mattel163 Limited to offer UNO-themed stays and with Uber Technologies for a forthcoming collaboration.

Section iconCompany Overview

Website
vrbo.com
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2005
Employees
1001-5000

Section iconFunding & Financials

  • $25M$50M

    Vrbo's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Vrbo's revenue is estimated to be in the range of $25M$50M

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