Strong Market Presence Farm Progress is the leading agriculture information provider in North America with a trusted legacy spanning over 175 years, serving more than 1.5 million farm and ranch decision-makers, indicating a highly engaged customer base ripe for targeted marketing and partnership opportunities.

Diversified Content Portfolio With a broad network of over 40 respected local and national brands offering news, analysis, events, data, and broadcasting, there are numerous opportunities to cross-sell advertising, sponsorships, and integrated content solutions to agriculture industry stakeholders.

Expanding Leadership Recent leadership promotions and new hires in sales and business development roles suggest an organizational focus on growth and strategic partnerships, presenting prospects for customized advertising packages and enhanced client engagement initiatives.

Event and Partnerships Focus Participation in major industry events like the New York Farm Show and Commodity Classic indicates active engagement with the farming community, offering opportunities to develop event sponsorships, digital marketing collaborations, and targeted outreach programs.

Technology Enablement Utilizing advanced digital tools such as Contentstack, React, and data tracking platforms, Farm Progress is positioned to support innovative digital marketing campaigns and data-driven advertising strategies, making it attractive for tech-enabled solutions that improve audience targeting and measurement.