Retail Deepening Field Trip Snacks already has broad nationwide exposure across natural, conventional grocery, c-store, and club channels. A focused sales plan should prioritize top retailers with high protein-snack penetration to secure additional door placements and consistent shelf space, leveraging Carne Asada as a featured flavor in club and natural channels.

Flavor Momentum Recent Carne Asada launch provides momentum that retailers can capitalize on with limited-time promotions, in-store tastings, and retailer-exclusive bundles. Propose seasonal promotional calendars and bundle SKUs to boost basket size and drive trials.

Health Fitness Position Field Trip as a clean-label, high-protein snack for fitness enthusiasts. Target gym chains, sports clubs, corporate wellness programs, and wellness retailers; provide athlete endorsements and sample programs to drive trial in break rooms and retail channels.

Scale and Supply With mid-market revenue and growth, ensure scalable production, predictable lead times, and strong distributor relationships to support large retailer and club orders. Offer flexible packaging and regional distribution options to improve delivery speed and reduce stockouts.

Digital ROI Leverage existing digital assets to support retailer activations and consumer reach. Propose retailer-specific landing pages, QR codes on packaging, and data-driven promotions to track ROI and optimize future shelf and online promotions.