Global Business Recognition Financial Times is globally recognized for its authority and accuracy in business news, appealing to a paying readership of over one million. This broad reach and reputation present an excellent sales opportunity to reach decision-makers and business professionals worldwide.

Diverse Tech Stack Utilization With a diverse tech stack including Salesforce, Google Font API, and more, Financial Times showcases a commitment to leveraging technology for innovation. This presents a sales opportunity for tech companies offering complementary solutions or services to enhance FT's digital offerings.

Strategic Partnerships The recent partnership with RSGi and other key hires reflect FT's focus on collaboration and enhancing its reporting capabilities. Identifying opportunities to align products or services with these partnerships can open doors for strategic sales engagements.

Growing Mobile Reach The launch of a subscription-based mobile app highlights FT's efforts to expand its global reader base. Sales professionals can explore partnerships or advertising opportunities within the app to target a wider audience and drive revenue growth.

Investment in Data Journalism The addition of data journalists and visual investigations teams demonstrates FT's investment in data-driven storytelling. This presents sales opportunities for data analytics and visualization companies looking to collaborate with FT on creating compelling narratives for their audience.