Fire Engine RED (now Carnegie)
Advertising ServicesUnited States11-50 Employees
Carnegie is a higher education enrollment marketing and strategy provider, delivering customized programs through a mix of integrated research, strategy, digital marketing, lead generation, Slate optimization, Student Search, creative services, and web design and development. Fire Engine RED’s Student Search offering has been integrated into Carnegie, expanding the range of tools available to universities seeking to recruit and enroll students. These capabilities aim to facilitate meaningful connections between colleges and prospective students and to support enrollment outcomes. Based in the United States, Carnegie operates in the advertising services sector with a focus on higher education marketing and enrollment strategy. It serves colleges and universities as its primary clients, providing tailored programs to address recruitment challenges. Recent developments include a March 2025 partnership with Tuition Exchange to launch a new college search and inquiry tool, expanding its offerings in student lead generation.