Insights

Channel Opportunities Leverage the nationwide network of more than five thousand representatives to source merchant opportunities and cross-sell payment processing services. Propose a partner program with referral commissions, co-branded marketing, and onboarding support to accelerate merchant acquisition through their existing network.

Security Advantage The tech stack highlights a focus on secure, reliable experiences with reCAPTCHA and modern web technologies. This positions First Direct Financial to expand offerings in enhanced fraud prevention, PCI compliance support, data tokenization, and risk management services to protect merchants and reduce chargebacks.

Digital Experience With TrackJS, Fastly, React, Chart.js, and SEO tooling in place, there is a solid foundation for optimizing merchant-facing web experiences. Consider services around web performance optimization, checkout conversion improvements, analytics dashboards, and ongoing performance monitoring to boost merchant satisfaction.

Ecosystem Partnerships Operating in the mid-market payments space suggests strong potential for channel partnerships, ISOs, and fintech platform integrations. Propose integrated PSP solutions, white-label options, API access, and partner enablement resources to extend reach and simplify onboarding for new merchants.

Growth Readiness With a solid revenue range and a skilled employee base, First Direct Financial is well positioned to expand into new verticals and geographies. Target upsells of value-added services such as merchant financing, payment orchestration, or data analytics through the existing partner network to drive incremental growth.

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First Direct Financial Tech Stack

First Direct Financial uses 8 technology products and services including TrackJS, Fastly, Twemoji, and more. Explore First Direct Financial's tech stack below.

TrackJS
Analytics
Fastly
Content Delivery Network
Twemoji
Font Scripts
React
Javascript Frameworks
Chart.js
Javascript Graphics
jQuery
Javascript Libraries
Yoast SEO
Search Engines
reCAPTCHA
Security

Media & News

First Direct Financial's Email Address Formats

First Direct Financial uses at least 1 format(s):

First Direct Financial Email Formats	Example	Percentage
FLast@firstdirectfinancial.com	JDoe@firstdirectfinancial.com	66%
Last@firstdirectfinancial.com	Doe@firstdirectfinancial.com	29%
FirstL@firstdirectfinancial.com	JohnD@firstdirectfinancial.com	3%
First.Last@firstdirectfinancial.com	John.Doe@firstdirectfinancial.com	2%

Frequently Asked Questions

Where is First Direct Financial's headquarters located?

First Direct Financial's main headquarters is located at 3877 North 7th Street Suite 420 Phoenix, Arizona 85014 United States. The company has employees across 1 continents, including North America.

What is First Direct Financial's phone number?

You can contact First Direct Financial's main corporate office by phone at

+1-480-467-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is First Direct Financial's official website and social media links?

First Direct Financial's official website is firstdirectfinancial.com and has social profiles on LinkedIn.

What is First Direct Financial's NAICS code?

First Direct Financial's NAICS code is 52 - Finance and Insurance.

How many employees does First Direct Financial have currently?

As of April 2026, First Direct Financial has approximately 31 employees across 1 continents, including North America. Key team members include Head Of Technology And Marketing (cto/Cmo): D. L.Head Of Risk And Underwriting: T. M.Owner: F. B.. Explore First Direct Financial's employee directory with LeadIQ.

What industry does First Direct Financial belong to?

First Direct Financial operates in the Financial Services industry.

What technology does First Direct Financial use?

First Direct Financial's tech stack includes TrackJSFastlyTwemojiReactChart.jsjQueryYoast SEOreCAPTCHA.

What is First Direct Financial's email format?

First Direct Financial's email format typically follows the pattern of FLast@firstdirectfinancial.com. Find more First Direct Financial email formats with LeadIQ.

When was First Direct Financial founded?

First Direct Financial was founded in 2015.

First Direct Financial

Q: How many employees does First Direct Financial have currently?

First Direct Financial has approximately 31 employees.

Q: What technology does First Direct Financial use?

First Direct Financial's tech stack includes prettyPhoto, Fastly, Amazon Web Services, JSON-LD, Adobe Flash.

Q: What is First Direct Financial's NAICS code?

First Direct Financial's NAICS code is 52 (Finance and Insurance).

Financial ServicesArizona, United States11-50 Employees

First Direct Financial operates in the financial services sector and is based in the Phoenix area, with corporate offices located in Scottsdale, Arizona. The company maintains a nationwide network of more than 5,000 representatives and enforces strict guidelines to ensure high-quality customer service. It treats every network member as a valued partner and holds regular meetings with them.

Its business model centers on delivering reliable service through a broad representative network across the United States, reflecting a focus on customer experience within financial services. The Scottsdale headquarters underscores a commitment to employee well-being as a contributor to the company's success, while the organization operates with a mid-sized team.

Company Overview

Headquarters: 3877 North 7th Street Suite 420 Phoenix, Arizona 85014 United States
Phone number: +1-480-467-****
Website: firstdirectfinancial.com
NAICS Code: 52 - Finance and Insurance
Founded: 2015
Employees: 11-50