Firtal Employee Directory
Online and Mail Order RetailCentral Jutland, Denmark51-200 Employees
Firtal is a Danish online and mail-order retailer based in Lystrup, Central Jutland. The company began in 2007 with Made4men.dk and its Razorpit private label, products designed to extend razor blade life, and later expanded with Helsebixen.dk as a key platform in its portfolio. In 2018, Firtal was acquired by Matas A/S, a leading Danish health and beauty retailer, integrating its capabilities into a broader Nordic e-commerce strategy. Operating in the online and mail-order retail sector, Firtal has pursued a data-driven approach and a focus on developing a skilled team to build a scalable, profitable business within the Danish and Scandinavian market.