Strategic Acquisition The recent acquisition by Verndale positions Fishtank Consulting within a broader digital customer experience ecosystem, offering potential cross-selling opportunities for integrated content management and personalization solutions tailored to their expanded client base.

Growth in Customer Engagement Fishtank’s focus on developing XM Cloud solutions and attending prominent industry events like Sitecore Symposium indicates a strong commitment to innovative customer engagement platforms, making them a prime candidate for offering complementary automation and analytics tools.

Award-winning Reputation Receiving the Rising Star Award from Sitecore enhances Fishtank’s credibility and visibility, suggesting a readiness to adopt advanced marketing and sales technology to further accelerate growth and attract new enterprise clients.

Leadership and Talent The appointment of a Sitecore veteran as VP of Engagement demonstrates a strategic investment in expert leadership, opening opportunities to introduce cutting-edge engagement solutions and targeted sales approaches to existing and new customers.

Market Niche and Focus As a Sitecore Platinum Partner with a specialized focus on content management and search solutions, Fishtank is well-positioned for upselling enterprise-scale digital transformation services, especially within organizations seeking to upgrade or expand their digital experience platforms.