Insights

Market Leadership As one of the largest countertop fabricators in North America with over 55 years of industry experience and 14 showrooms across western Canada and the northwest USA, FloForm has a strong presence and established reputation that positions it well for expanding product offerings or introducing new premium materials.

Diverse Material Portfolio FloForm offers a wide range of countertop materials including quartz, porcelain, laminate, solid surface, and butcher block, presenting opportunities to upsell adjacent or complementary products such as pre-fabricated cabinetry, edging solutions, or sustainable material options to meet growing customer demand for eco-friendly and innovative surfaces.

Strategic Partnerships Recent collaborations with Kitchen Craft and Robinson Club GmbH for Habitat for Humanity projects demonstrate FloForm’s engagement in community-oriented initiatives, which could be expanded into targeted sustainability or value-add programs to attract environmentally conscious commercial clients seeking socially responsible partners.

Technological Integration Utilizing a tech stack that includes WordPress, WooCommerce, and Google Maps suggests potential to leverage digital channels for personalized marketing, virtual consultations, and enhanced customer engagement, creating opportunities to upsell digital tools or premium online services for interior designers and project managers.

Growth and Expansion With revenue estimated between 50 to 100 million dollars and recent expansion activities such as moving offices and launching slab galleries, FloForm is positioned for growth stages, which could be supported by customized solutions in workflow automation, supply chain management, and marketing automation to drive efficiency and attract new regional or national clients.

Similar companies to FLOFORM Countertops

FLOFORM Countertops Tech Stack

FLOFORM Countertops uses 8 technology products and services including Gravatar, WordPress, WooCommerce, and more. Explore FLOFORM Countertops's tech stack below.

  • Gravatar
    Audio, Video, Graphics
  • WordPress
    Content Management System
  • WooCommerce
    E-commerce
  • AOS
    Javascript Libraries
  • Google Maps
    Maps
  • HighLevel
    Marketing Automation
  • Windows Server
    Operating Systems
  • MediaElement.js
    Video Players

FLOFORM Countertops's Email Address Formats

FLOFORM Countertops uses at least 1 format(s):
FLOFORM Countertops Email FormatsExamplePercentage
FLast@floform.comJDoe@floform.com
50%
FLast@floform.comJDoe@floform.com
50%

Frequently Asked Questions

Where is FLOFORM Countertops's headquarters located?

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FLOFORM Countertops's main headquarters is located at 101 Hamelin Street Unit 1 Winnipeg, Manitoba Canada. The company has employees across 1 continents, including North America.

What is FLOFORM Countertops's phone number?

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You can contact FLOFORM Countertops's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is FLOFORM Countertops's official website and social media links?

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FLOFORM Countertops's official website is floform.com and has social profiles on LinkedIn.

What is FLOFORM Countertops's SIC code NAICS code?

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FLOFORM Countertops's SIC code is 3315 - Steel Wiredrawing and Steel Nails and Spikes NAICS code is 4233 - Lumber and Other Construction Materials Merchant Wholesalers.

How many employees does FLOFORM Countertops have currently?

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As of March 2026, FLOFORM Countertops has approximately 299 employees across 1 continents, including North America. Key team members include Chief Revenue Officer: A. B.Vp Stone Production, Canada: R. C.Vice President Finance And Administrator: K. T.. Explore FLOFORM Countertops's employee directory with LeadIQ.

What industry does FLOFORM Countertops belong to?

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FLOFORM Countertops operates in the Wholesale Building Materials industry.

What technology does FLOFORM Countertops use?

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FLOFORM Countertops's tech stack includes GravatarWordPressWooCommerceAOSGoogle MapsHighLevelWindows ServerMediaElement.js.

What is FLOFORM Countertops's email format?

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FLOFORM Countertops's email format typically follows the pattern of FLast@floform.com. Find more FLOFORM Countertops email formats with LeadIQ.

When was FLOFORM Countertops founded?

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FLOFORM Countertops was founded in 1961.

FLOFORM Countertops

Wholesale Building MaterialsManitoba, Canada201-500 Employees

Established in 1961, we are one of the largest countertop fabricators in North America with 14 showrooms and 6 fabrication facilities across western Canada and the northwest USA. 

For more than 55 years, FloForm's skilled craftspeople have helped customers select, fabricate and install countertops both residentially and commercially. And though we’ve grown substantially since our humble beginnings, we remain committed to our tradition of quality craftsmanship and superior customer service in all our markets. 

From the planning stages to the final touches, everything we do is designed to deliver the product you deserve, on time and on budget. We offer countertops in a variety of materials and brands:

Quartz from Cambria and Hanstone.
Porcelain from Infinity Surfaces.
Laminate from Formica, WilsonArt, Pionite, Nevamar and Arborite. 
Solid Surface from Corian Design.
Wood Butcher Block from Caribou.

About Us: https://floform.com/about-us/
Our locations: https://floform.com/locations/showrooms/
In-Home Consultations: https://floform.com/in-home-consultations/

Blog: https://floform.com/blog/
Facebook: https://www.facebook.com/floform/
Instagram: https://www.instagram.com/floform/
Pinterest: https://www.pinterest.ca/floform/

Section iconCompany Overview

Headquarters
101 Hamelin Street Unit 1 Winnipeg, Manitoba Canada
Phone number
SIC Code
3315 - Steel Wiredrawing and Steel Nails and Spikes
NAICS Code
4233 - Lumber and Other Construction Materials Merchant Wholesalers
Founded
1961
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    FLOFORM Countertops's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    FLOFORM Countertops's revenue is estimated to be in the range of $50M$100M

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