Insights

Expanding Market Presence Floom has recently expanded its operations to the United States, indicating a strategic move to increase market share and reach a broader customer base, presenting opportunities to tailor offerings for U.S. consumers.

Corporate Partnerships Floom’s collaborations with brands like Burberry, ASOS, and Conde Nast highlight its appeal to premium and lifestyle-focused clients, suggesting potential for upselling corporate gifting solutions and exclusive floral arrangements.

Technological Integration Their recent acquisition by BloomNation and use of advanced tech stacks like Next.js and Google Analytics signal a focus on digital growth and improved user experience, ideal for cross-promotion and co-marketing initiatives.

Funding and Growth With substantial funding of $34 million and revenue between $10M-$25M, Floom demonstrates strong financial backing and market traction, offering opportunities for high-value enterprise collaborations and strategic investments.

Unique Product Offering Floom’s curated network of independent florists delivering bespoke and exclusive bouquets positions the company well to expand into premium gifting, corporate events, and personalized floral services for high-end clients.

Floom Tech Stack

Floom uses 8 technology products and services including cdnjs, Segment, Webpack, and more. Explore Floom's tech stack below.

  • cdnjs
    Content Delivery Network
  • Segment
    Customer Data Platforms
  • Webpack
    Development
  • Next.js
    Javascript Frameworks
  • Pingdom
    Real User Monitoring
  • Vimeo
    Video Players
  • Google Analytics
    Web Analytics
  • Yii
    Web Frameworks

Floom's Email Address Formats

Floom uses at least 1 format(s):
Floom Email FormatsExamplePercentage
FL@floom.comJD@floom.com
40%
Last@floom.comDoe@floom.com
12%
First@floom.comJohn@floom.com
8%
FL@floom.comJD@floom.com
40%

Frequently Asked Questions

Where is Floom's headquarters located?

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Floom's main headquarters is located at 175 Long Lane Unit f London, England se1 4gs United Kingdom. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is Floom's official website and social media links?

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Floom's official website is floom.com and has social profiles on LinkedInCrunchbase.

What is Floom's NAICS code?

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Floom's NAICS code is 31-33 - Manufacturing.

How many employees does Floom have currently?

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As of February 2026, Floom has approximately 13 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Operations: M. C.Founder: J. S.Founder: H. P. S.. Explore Floom's employee directory with LeadIQ.

What industry does Floom belong to?

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Floom operates in the Manufacturing industry.

What technology does Floom use?

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Floom's tech stack includes cdnjsSegmentWebpackNext.jsPingdomVimeoGoogle AnalyticsYii.

What is Floom's email format?

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Floom's email format typically follows the pattern of FL@floom.com. Find more Floom email formats with LeadIQ.

How much funding has Floom raised to date?

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As of February 2026, Floom has raised $34M in funding. The last funding round occurred on Dec 03, 2019 for $2.6M.

When was Floom founded?

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Floom was founded in 2015.

Floom

ManufacturingEngland, United Kingdom11-50 Employees

Floom is an online florist marketplace that offers quality and beautiful bouquets from a curated selection of independent florists, delivered same-day.

Our hand selected independent florists create unique floral arrangements that they have designed and uploaded to the Floom website themselves. Floom makes those products accessible by providing an alternative to traditional retail and offering our partner an eCommerce channel. Customers type in a delivery postcode, and select a bespoke bouquet to send in a matter of clicks.

Our Clients include ASOS, Burberry, Conde Nast, and the BBC, to name a few. We have been featured in The Sunday Telegraph, Harper's Bazaar, Elle decor, Grazia, Wallpaper, The Guardian and ES mag.

Section iconCompany Overview

Headquarters
175 Long Lane Unit f London, England se1 4gs United Kingdom
Website
floom.com
NAICS Code
31-33 - Manufacturing
Founded
2015
Employees
11-50

Section iconFunding & Financials

  • $34M

    Floom has raised a total of $34M of funding over 3 rounds. Their latest funding round was raised on Dec 03, 2019 in the amount of $2.6Mas a seed.

  • $10M$25M

    Floom's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $34M

    Floom has raised a total of $34M of funding over 3 rounds. Their latest funding round was raised on Dec 03, 2019 in the amount of $2.6Mas a seed.

  • $10M$25M

    Floom's revenue is estimated to be in the range of $10M$25M

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