Expanding Market Reach Follett has recently partnered with various educational institutions such as UNC, UWM, and IU, indicating a growing presence in the education sector and providing sales opportunities to offer their services and technology solutions to more schools and universities.

Technology Integration Advantage With a tech stack including Microsoft Azure, Google Hosted Libraries, and other advanced tools, Follett is well-positioned to offer robust technology solutions to educational institutions. Sales development representatives can highlight the technological edge in their offerings to attract tech-savvy schools.

Enhanced Customer Experience By partnering with GK Software AG for point-of-sale services, Follett is focused on improving customer experience for millions of students. Sales professionals can leverage this focus on enhancing customer satisfaction to pitch their services as a way to enhance student engagement and satisfaction.

Tapping into High-Profile Talent Follett's recent appointments of key personnel like Leann Fowler as CMO and Mani Suri as CIO signal a strategic focus on strengthening their leadership team. Sales teams can leverage these high-profile hires to showcase the company's commitment to excellence and innovation, potentially attracting more clients seeking top-tier expertise.

Competitive Positioning Advantage Operating over 1,250 local campus stores and 1,600 virtual stores, Follett has a solid foothold in the market. Sales development representatives can leverage this extensive network to position Follett as a reliable and established provider in the education administration programs space, appealing to schools and universities looking for trusted partners.