Partnership Opportunities Follett has recently partnered with various institutions such as universities, technology companies, and retail solutions providers like Koddi Inc., unc.edu, Tata Consultancy Services, and more. These partnerships present potential sales opportunities to offer education technology, physical and digital content, and services to new clients in the education sector.

Expansion into New Markets Through collaborations with universities like University of North Carolina and University of Wisconsin-Milwaukee, Follett is expanding its presence into new markets. Business development professionals can leverage these expansions to explore offering campus retail solutions, online stores, and fan retail experiences to other universities seeking similar services.

High-Profile Hires Follett's strategic hires, such as Leann Fowler as Chief Marketing Officer and Mani Suri as Chief Information Officer, indicate a focus on enhancing marketing strategies and technology infrastructure. Sales representatives can utilize these leadership additions to pitch innovative solutions that align with Follett's vision for growth and improvement.

Client Acquisition Follett's new client signings with prominent companies like GK Software AG showcase their commitment to enhancing the customer experience. Sales teams can capitalize on this focus by approaching similar clients in the education sector with tailored IT infrastructure and point-of-sale solutions to drive sales and strengthen client relationships.

Competitive Landscape While Follett operates in a competitive market with companies like Amazon.com and Pearson, its unique offerings in education administration programs and campus retail allow for differentiation. Sales development representatives can highlight Follett's specialized services and technology stack to attract clients looking for tailored solutions in the education industry.