Large customer base FORCE America serves over 17,000 customers, indicating a broad potential market for cross-sell or upsell opportunities across hydraulic systems, components, and replacement parts.

Employee-owned advantage As a 100% employee-owned company, emphasize relationship-building and long-term value propositions in sales outreach, highlighting stability, shared goals, and customer-centric service.

Geographic reach With operations across more than a dozen states, tailor regional solutions, service packages, and local partnerships to expand penetration in high-density markets like Minnesota, Wisconsin, Texas, and surrounding regions.

Diversified tech The company is expanding into electrical assemblies, vehicle communications, data logging, and liquid solution application, presenting upsell opportunities for integrated hydraulic-electrical solutions and connected systems.

Midmarket scale Revenue in the 250–500 million range and 450+ employees signal a midsize enterprise with formal procurement processes—focus on enterprise deals, maintenance contracts, and scalable service offerings.