Insights

Strong Market Presence Formative operates in the competitive edtech space with a revenue range of 25 to 50 million and has secured significant funding of 70 million dollars, indicating strong investor confidence and growth potential, making it an attractive partner for expansion and collaboration opportunities.

Recent Strategic Partnerships The collaboration with Newsela Inc. exemplifies Formative's strategy to enhance its instructional content offerings, providing a compelling opportunity to upsell integrated solutions and deepen relationships within school districts actively seeking comprehensive digital teaching tools.

Innovative Technology Adoption Formative’s integration of AI-powered tools, including ChatGPT, presents an opportunity to pitch advanced, data-driven instructional solutions to educational institutions looking to modernize their assessment and engagement methods.

Expanding User Base With its cloud-based platform and collaborative features, Formative serves a broad range of educators and institutions, creating open doors for targeted outreach to school districts and professional learning communities interested in real-time assessment tech.

Competitive Differentiation Compared to similar companies like ClassDojo and Kahoot, Formative's focus on real-time student data and assessment makes it a unique offering, enabling sales teams to position it as a solution tailored for schools seeking immediate feedback and personalized instruction.

Formative (goformative.com) Tech Stack

Formative (goformative.com) uses 8 technology products and services including Intellimize, Google Hosted Libraries, Open Graph, and more. Explore Formative (goformative.com)'s tech stack below.

  • Intellimize
    A/B Testing
  • Google Hosted Libraries
    Content Delivery Network
  • Open Graph
    Content Management System
  • MongoDB
    Database
  • React
    Javascript Frameworks
  • Amazon ALB
    Load Balancers
  • reCAPTCHA
    Security
  • Vimeo
    Video Players

Media & News

Formative (goformative.com)'s Email Address Formats

Formative (goformative.com) uses at least 2 format(s):
Formative (goformative.com) Email FormatsExamplePercentage
First@goformative.comJohn@goformative.com
92%
FLast@goformative.comJDoe@goformative.com
4%
Last@goformative.comDoe@goformative.com
4%
First@formative.comJohn@formative.com
52%
Last@formative.comDoe@formative.com
25%
First.Last@formative.comJohn.Doe@formative.com
13%
FLast@formative.comJDoe@formative.com
10%

Frequently Asked Questions

Where is Formative (goformative.com)'s headquarters located?

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Formative (goformative.com)'s main headquarters is located at Los Angeles , CA US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Formative (goformative.com)'s stock symbol?

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Formative (goformative.com) is a publicly traded company; the company's stock symbol is TEKX.

What is Formative (goformative.com)'s official website and social media links?

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Formative (goformative.com)'s official website is formative.com and has social profiles on LinkedInCrunchbase.

What is Formative (goformative.com)'s SIC code NAICS code?

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Formative (goformative.com)'s SIC code is 6799 - Investors, Not Elsewhere Classified NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Formative (goformative.com) have currently?

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As of October 2025, Formative (goformative.com) has approximately 51 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Director Of Product Management: C. S.Director Of Success & Operations: N. S.Success Manager: E. B.. Explore Formative (goformative.com)'s employee directory with LeadIQ.

What industry does Formative (goformative.com) belong to?

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Formative (goformative.com) operates in the E-Learning Providers industry.

What technology does Formative (goformative.com) use?

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Formative (goformative.com)'s tech stack includes IntellimizeGoogle Hosted LibrariesOpen GraphMongoDBReactAmazon ALBreCAPTCHAVimeo.

What is Formative (goformative.com)'s email format?

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Formative (goformative.com)'s email format typically follows the pattern of First@goformative.com. Find more Formative (goformative.com) email formats with LeadIQ.

How much funding has Formative (goformative.com) raised to date?

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As of October 2025, Formative (goformative.com) has raised $70M in funding. The last funding round occurred on Jun 15, 2021 for $70M.

When was Formative (goformative.com) founded?

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Formative (goformative.com) was founded in 2013.
Formative (goformative.com)

Formative (goformative.com)

E-Learning ProvidersCalifornia, United States51-200 Employees

Formative is your all-in-one platform to instruct, assess, and adjust in real time.

Design engaging, standards-aligned activities with 20+ tech-enhanced item types, multimedia, and AI-powered supports. Get live student responses and give instant feedback—so small misunderstandings never turn into big gaps. Formative makes collaboration easy, too. Share activities, data, and strategies across PLCs and departments to drive consistent, high-quality instruction.

Guide daily learning–from bell ringers to benchmarks–with one collaborative platform for engaging instruction, real-time assessment, and shared insights.

Section iconCompany Overview

Headquarters
Los Angeles , CA US
SIC Code
6799 - Investors, Not Elsewhere Classified
Stock Symbol
TEKX
NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $70M

    Formative (goformative.com) has raised a total of $70M of funding over 3 rounds. Their latest funding round was raised on Jun 15, 2021 in the amount of $70M.

  • $25M$50M

    Formative (goformative.com)'s revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $70M

    Formative (goformative.com) has raised a total of $70M of funding over 3 rounds. Their latest funding round was raised on Jun 15, 2021 in the amount of $70M.

  • $25M$50M

    Formative (goformative.com)'s revenue is estimated to be in the range of $25M$50M

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