Acquisition Synergy Leverage Formsite’s established form and survey capabilities within Formstack’s no-code platform to drive cross-sell opportunities; emphasize templates, 40+ question types, and AWS S3 file integration as differentiators, and offer migration and onboarding services to Formstack customers.

SMB Scaleup As a lean asset now under Formstack, there is opportunity to scale sales through partner channels, bundled offerings, and streamlined onboarding for small and mid-market teams adopting Formstack’s ecosystem.

Security Edge Highlight Formsite’s secure data handling, including HSTS and XSS protections, to target privacy-conscious industries and complement Formstack’s security posture for regulated verticals.

Rich Capabilities Promote the drag and drop editor with over 40 question types, templates, and analytics as a quick path to value for departments like HR, education, events, and customer feedback within the Formstack bundle.

Market Position Capitalize on the ongoing demand for no-code forms and surveys by positioning Formsite assets as an affordable, scalable option for SMBs and teams seeking fast deployment and secure data collection in the Formstack ecosystem.