Municipal partnerships Forsta already engages with municipal projects (example: City of Carlsbad) and could expand outreach to additional municipalities and regional water utilities that seek reliable, low-maintenance filtration solutions with minimal downtime.

Industrial cross-sell Target industrial facilities with ongoing filtration needs, highlighting self-cleaning filters’ reduced wastewater, uninterrupted main flow, and easy integration for retrofit or new builds in manufacturing, processing, and utilities.

Small team agility With a compact team, emphasize fast response, customizable deployments, and cost-efficient pilots in new markets or regions to accelerate trials and early-adopter deals in municipal and industrial sectors.

Revenue growth levers Position the filters as a cost-saving, maintenance-reducing upgrade that can lower total cost of ownership; leverage references from municipal projects to build credibility with facilities managers seeking long-term savings.

Tech-enabled marketing Utilize existing tech stack (website, analytics, and cloud tools) to run targeted demand generation campaigns toward irrigation districts, golf courses, and agriculture users that require reliable, low-waste filtration with minimal downtime.