Community Engagement Fort Financial Credit Union actively engages with the community through partnerships with organizations like Junior Achievement and The Salvation Army. Leveraging these community connections can open doors for sales opportunities by demonstrating corporate social responsibility and building trust with potential members.

Employee Development Focus The company values employee development, as evidenced by promoting Paula Nickell to Vice President of Consumer Lending. Building relationships with financial institutions that prioritize employee growth and advancement can lead to collaboration or cross-selling opportunities within the banking sector.

Technology Partnerships Fort Financial Credit Union has strategic technology partnerships with companies like Larky, Inc. Utilizing innovative fintech solutions can create opportunities for sales by offering members modern digital banking experiences and personalized services.

Branch Expansion With 9 branch locations across multiple states, Fort Financial Credit Union has a physical presence that can attract potential customers seeking in-person banking services. Leveraging these physical branches can help drive sales through localized marketing and personalized customer interactions.

Financial Stability and Growth Despite similar-sized competitors, Fort Financial Credit Union's revenue falls within the $10M - $50M range, indicating stable financial health. Positioning the credit union as a reliable financial institution can attract customers looking for security and long-term banking relationships.