High Risk Focus Fort Point's core expertise is in hard to place and high risk merchant services, including domestic and offshore processing. This creates opportunities to target verticals with elevated risk or regulatory complexity, offering risk management support, flexible processing options, and cost optimization bundled together.

Cost Optimization The contingency based cost management consulting for electronic payments provides a value driven approach that resonates with mid market merchants seeking predictable costs. Use it to win engagements focused on reviewing processing fees, settlement times, and reconciliation, delivering measurable savings.

Cloud Terminals Fort Point's cloud based virtual terminals enable B2B and B2G merchants to accept payments remotely. Focus on government suppliers, platform marketplaces, and distributed service providers needing scalable, compliant payment capture and integration with ERP or CRM.

Growth Credibility The Inc 5000 recognition and growth signals can be used as social proof to win pilots and longer term contracts with mid market and enterprise merchants. Seek partnerships with banks and fintechs to expand reach.

Digital Enablement The tech stack suggests a modern digital presence with analytics and forms. Propose enhancements like merchant onboarding optimization, analytics dashboards, fraud monitoring, and secure integrations with e commerce platforms and POS systems to speed adoption and improve conversion.