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Strong Online Presence Fragrance Direct has a robust online presence with a wide range of product offerings, catering to fragrance, skincare, haircare, makeup, and more. Leveraging social media platforms like Instagram, TikTok, Twitter, and Facebook further enhances their visibility and engagement with potential customers.

Tech-Savvy Operations Utilizing a tech stack that includes Snowplow, TikTok Pixel, WordPress, Google Cloud, styled-components, and LivePerson, Fragrance Direct demonstrates a commitment to leveraging technology for efficient operations, personalized customer experiences, and data-driven decision-making.

Competitive Pricing Strategy With a revenue ranging between $10M - 50M, Fragrance Direct is positioned well within the competitive landscape. Their ability to offer discounted prices on luxury brands while maintaining profitability presents a strong value proposition for cost-conscious consumers.

Expansion Opportunities Given the sizeable market presence and revenue bracket, Fragrance Direct has the potential for expansion into new markets or product categories. Strategic partnerships, acquisitions, or exploring untapped regions could further drive sales growth for the company.

Targeted Marketing Initiatives Fragrance Direct could benefit from implementing targeted marketing campaigns based on customer preferences and purchase history. Leveraging data analytics from their tech tools can enable personalized promotions, product recommendations, and loyalty programs, increasing repeat purchases and customer retention.

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Fragrance Direct Tech Stack

Fragrance Direct uses 8 technology products and services including Snowplow, TikTok Pixel, WordPress, and more. Explore Fragrance Direct 's tech stack below.

Snowplow
Analytics
TikTok Pixel
Analytics
WordPress
Content Management System
Google Cloud
Infrastructure As A Service
styled-components
Javascript Frameworks
LivePerson
Live Chat
SWFObject
Miscellaneous
Google Plus
Widgets

Media & News

Fragrance Direct 's Email Address Formats

Fragrance Direct uses at least 1 format(s):

Fragrance Direct Email Formats	Example	Percentage
First.Last@fragrancedirect.co.uk	John.Doe@fragrancedirect.co.uk	61%
First@fragrancedirect.co.uk	John@fragrancedirect.co.uk	21%
FLast@fragrancedirect.co.uk	JDoe@fragrancedirect.co.uk	11%
Last@fragrancedirect.co.uk	Doe@fragrancedirect.co.uk	7%

Frequently Asked Questions

Where is Fragrance Direct 's headquarters located?

Fragrance Direct 's main headquarters is located at GARRISON HOUSE SUTTON GARRISON BYRONS LANE MACCLESFIELD, SK11 7JW GB. The company has employees across 3 continents, including EuropeAsiaSouth America.

What is Fragrance Direct 's official website and social media links?

Fragrance Direct 's official website is fragrancedirect.co.uk and has social profiles on LinkedIn.

How much revenue does Fragrance Direct generate?

As of September 2024, Fragrance Direct 's annual revenue reached $15M.

How many employees does Fragrance Direct have currently?

As of September 2024, Fragrance Direct has approximately 51 employees across 3 continents, including EuropeAsiaSouth America. Key team members include Chief Operating Officer: R. O.Ecommerce Manager: M. J.Office Manager: C. J.. Explore Fragrance Direct 's employee directory with LeadIQ.

What industry does Fragrance Direct belong to?

Fragrance Direct operates in the Retail industry.

What technology does Fragrance Direct use?

Fragrance Direct 's tech stack includes SnowplowTikTok PixelWordPressGoogle Cloudstyled-componentsLivePersonSWFObjectGoogle Plus.

What is Fragrance Direct 's email format?

Fragrance Direct 's email format typically follows the pattern of . Find more Fragrance Direct email formats with LeadIQ.

When was Fragrance Direct founded?

Fragrance Direct was founded in 1993.

Fragrance Direct

Fragrance Direct

RetailMACCLESFIELD, United Kingdom51-200 Employees

Welcome to Fragrance Direct, the ultimate online destination for treatoholics who love life’s little luxuries from fragrance to cosmetics. We’re here to fulfil our customers’ self-gifting needs and offer that extra helping hand in the special occasion present-hunting department. Our motto? Treat. Save. Repeat. With the help of our incredible 500+ brands, here to cater for lovers of fragrance, skincare, haircare, makeup and more, we pride ourselves in providing exactly what our customers need and inspiring future purchases!

Follow us on our Socials:
Instagram - https://www.instagram.com/fragrancedirect/
TikTok - https://www.tiktok.com/@fragrancedirect
Twitter - https://twitter.com/FragranceDirect
Facebook - https://www.facebook.com/FragranceDirect

Company Overview

Headquarters: GARRISON HOUSE SUTTON GARRISON BYRONS LANE MACCLESFIELD, SK11 7JW GB
Website: fragrancedirect.co.uk
Founded: 1993
Employees: 51-200

Media & News

Funding & Financials

$10M$50M
Fragrance Direct 's revenue is in the range of $10M$50M

Funding & Financials

$10M$50M
Fragrance Direct 's revenue is in the range of $10M$50M

Company Leadership

R. O.
Chief Operating Officer
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M. J.
Ecommerce Manager
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C. J.
Office Manager
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C. S.
Office Manager
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J. S.
Manager
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Employee Directory

S. A.
Senior Merchandiser
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R. W.
Business Intelligence Analyst
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A. H.
Graphic Designer
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J. C.
Marketing
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K. D.
Hr And Administration Assistant
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