Technology Integration Freeman Company utilizes a diverse tech stack including AutoCad, Node.js, and AI chatbots, indicating a strong emphasis on leveraging technology to enhance event experiences. This presents an opportunity to pitch tech-savvy clients on innovative solutions for their events.

Strategic Partnerships Through recent partnerships with companies like 42Chat and Zenus, Freeman is expanding its offerings to include AI customer service solutions and behavioral analytics. This opens up opportunities to approach event organizers with comprehensive packages that provide enhanced attendee engagement and measurable insights.

Board of Directors Addition The appointment of Sam to Freeman's Board of Directors demonstrates a focus on bringing fresh perspectives and expertise on board. This signals a potential opportunity to engage with decision-makers at Freeman through Sam's influence and to tailor pitches to align with the company's strategic direction.

Industry Leadership As a global leader in events with a 96-year legacy, Freeman's reputation and experience in event management can be leveraged to appeal to clients looking for a trusted and proven partner. Highlighting Freeman's industry leadership can be a compelling angle in sales conversations to build credibility and trust.

Market Expansion Freeman's partnership with WEIMA for logistics support and shredding operations at events indicates a focus on expanding service offerings. This presents an opportunity to approach clients with comprehensive event solutions that go beyond traditional event management, tapping into emerging needs and trends in the market.