Growth through expansion Fresh Prints has recently expanded with a new location in Ottawa, Canada, signaling potential opportunities to cross-sell to local universities and student groups in Canada and to tailor promotional apparel for regional campuses and alumni networks.

Targeted client segments Current focus on student groups, Greek organizations, university administrations, intramural teams, and individuals suggests sales opportunities by offering customized apparel bundles, loyalty programs, and campus event promotions across colleges and universities.

Scale and capacity With a large workforce (over 1,000 employees) and revenue in the high eight figures, there is capacity to handle high-volume orders for large university events, Greek life philanthropies, and corporate campus-wide campaigns.

Tech-enabled outreach Utilize their tech stack (Next.js, PHP, Mailchimp, Confluence) to optimize e-commerce experiences, targeted email campaigns, and streamlined project workflows for bulk orders, campus partnerships, and event-driven promotions.

Competitive landscape Position against peers like Custom Ink and RushOrderTees by highlighting quick turnaround, localized sales management, and a growing referral network to win multi-campus, seasonal campaigns and exclusive promotions.