Policy Focus Potential upsell to expand their digital presence and advocacy efforts across multiple platforms, leveraging their public policy focus to offer specialized content management, advocacy CRM integrations, and policy impact dashboards.

Tech stack Fit Current use of WordPress and Shopify indicates openness to scalable web and commerce solutions; explore upgraded hosting, site performance optimization, accessibility enhancements, and integrated analytics to support outreach and fundraising.

Growth Readiness Revenue range suggests growing operations; target tailored services such as donor management, grant tracking, and project-based reporting tools to streamline funding, reporting, and stakeholder communications.

Small Team Dynamics Small staff size implies need for efficient collaboration tools, security hardening, and outsourced support options; present managed services, security audits, and training programs to reduce in-house workload.

Impact Synergy Mission-driven positioning aligns with partnerships for pilot programs, policy research, and community engagement initiatives; propose joint ventures, research collaborations, or co-branded campaigns to extend influence.