Acquisition Opportunity Following its acquisition by ADT in 2017, Gaston Security is now part of a leading national provider, indicating potential for cross-selling comprehensive security solutions to existing clients and leveraging ADT's broader service portfolio.

Market Expansion With a focus on the security and investigations industry and a location in Maryland, there is potential to expand regional sales efforts and target local businesses that value integrated security services.

Tech Integration Utilizing a modern tech stack including WordPress, Google Analytics, and jQuery suggests openness to digital marketing and online engagement strategies, creating opportunities for tailored digital security solutions and service upgrades.

SMB Focus With a small employee base of 11-50 employees, Gaston Security primarily targets small to medium-sized businesses, presenting an opportunity for vendors to offer scalable security packages suited for this segment.

Competitive Edge As part of a larger corporate group and competing with industry giants like ADT and Stanley Security, there is potential to differentiate offerings by emphasizing personalized service, rapid response, and specialized investigations to attract clients seeking tailored security solutions.