Expansion Opportunities Gehl Corporation is actively launching new skid steer and compact track loader models and showcasing SRT stand-on loaders, presenting upsell opportunities for existing customers and attracting new buyers in the rural and construction equipment sectors.

Industry Partnerships With ownership under Manitou Group since 2008 and ongoing North American market introductions, there is potential to partner on co-branded campaigns or cross-sell complementary machinery and attachments to expand market reach.

Digital Marketing Stack A diverse tech stack including Marketo, HubSpot, Drupal, Google Workspace, AWS, Azure, and analytics platforms signals readiness for targeted digital campaigns; leverage these tools to run account-based marketing and nurture high-potential construction leads.

Regional Growth Recent Equip Expo activity in Kentucky and a presence in Savannah, GA indicate strategic regional engagement opportunities in the U.S. Midwest and Southeast for dealer networks, service expansion, and local promotions.

Revenue Optimization With mid-market revenue in the $1M–$10M range and a growing product lineup, there is room to optimize after-sales services, parts, financing options, and training packages to increase lifetime value per customer.