Expanding Product Line Genius Gourmet has recently launched a variety of high-demand products including gluten-free Protein Puffs, sparkling protein drinks, and chocolate cookie bites, indicating an opportunity to expand distribution channels for new and trending healthy snack options.

Strategic Retail Presence With products like the Sparkling Clear Protein Drink launched nationwide at Costco, there is a clear avenue for increasing product availability in large retail chains and exploring partnerships with other major retailers to boost sales volume.

Brand Collaborations The recent partnership with SKIPPY to develop inspired protein nut rolls highlights the potential for joint ventures or co-branding opportunities to increase product appeal and open new customer segments.

Target Market Focus Genius Gourmet's emphasis on healthy, convenient, and tasty protein snacks aligned with current health trends presents opportunities to target health-conscious consumers through fitness centers, wellness events, and online health communities.

Innovation & Growth Their ongoing product innovation and participation in key trade shows like Expo West reveal a proactive approach to staying ahead in the competitive healthy snacks market, creating opportunities for corporate sales and expanding product placements in specialty and organic stores.