Genuine Employee Directory
Advertising ServicesMassachusetts, United States51-200 Employees
Genuine is a mid-sized digital marketing agency based in Boston, Massachusetts, focused on creating meaningful brand experiences for client partners. Its services span brand development, campaigns, and the creation of online properties, delivered through collaborative, creative work. As part of the Interpublic Group (IPG) and aligned with the Jack Morton Worldwide network, the firm operates within a broader global advertising ecosystem. Genuine serves brands worldwide, with clients such as Hood, Truth Initiative, Baxter, GoRVing, and MassMutual. The company helps these brands evolve their identities and connect with audiences through integrated campaigns and multi-channel touchpoints, preserving cohesive brand experiences. It sits in the Advertising Services industry, leveraging its IPG network to support client needs.