What is Genuine's NAICS code?

Genuine's NAICS code is 541613 (Marketing Consulting Services).

Insights

Scale Opportunities Genuine is a mid-sized digital marketing agency within IPG, offering potential upsell opportunities in advanced marketing platforms and partnership programs across a global client base.

Tech Stack Fit With expertise in Optimizely, Sitecore, Azure DevOps, Jenkins, Qualtrics, Microsoft Azure, and related tools, there are cross-sell prospects for enterprise CMS, experimentation, analytics, andDevOps optimization services.

Global Brand Partners Existing work with brands like Hood, Truth Initiative, Baxter, GoRVing, and MassMutual suggests you can target similar enterprises in regulated industries and consumer brands for broader campaigns or global rollout projects.

IPG Synergies As part of IPG and the Jack Morton Worldwide family, Genuine can leverage agency ecosystem partnerships for larger campaigns, shared resources, and co-sell opportunities with sister networks.

Growth Readiness Revenue in the 100M-250M range indicates readiness for mid-market to enterprise engagements, including content transformation, website redesign programs, and scalable marketing automation initiatives.

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Genuine Tech Stack

Genuine uses 8 technology products and services including Optimizely, Sitecore, Jenkins, and more. Explore Genuine's tech stack below.

Optimizely
A/B Testing
Sitecore
Content Management System
Jenkins
Continuous Integration
Azure DevOps
Devops
Qualtrics
Online Form Builders
Microsoft Azure
Platform As A Service
Greenhouse
Recruitment Marketing
Ahrefs
Search Marketing

Media & News

Genuine's Email Address Formats

Genuine uses at least 8 email formats:

Genuine Email Formats	Example	Percentage
FLast@genuineinteractive.com	JDoe@genuineinteractive.com	80%
First.Last@genuineinteractive.com	John.Doe@genuineinteractive.com	13%
LFirst@genuineinteractive.com	DJohn@genuineinteractive.com	3%
FirstLast@genuineinteractive.com	JohnDoe@genuineinteractive.com	4%
FLast@wearegenuine.com	JDoe@wearegenuine.com	62%
First.Last@wearegenuine.com	John.Doe@wearegenuine.com	33%
First_Last@wearegenuine.com	John_Doe@wearegenuine.com	3%
First_L@wearegenuine.com	John_D@wearegenuine.com	2%

Frequently Asked Questions

What is Genuine's phone number?

You can contact Genuine's main corporate office by phone at

+1-617-451-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Genuine's stock symbol?

Genuine is a publicly traded company; the company's stock symbol is GPC.

What is Genuine's official website and social media links?

Genuine's official website is wearegenuine.com and has social profiles on LinkedIn.

How much revenue does Genuine generate?

As of August 2026, Genuine's annual revenue is estimated to be $100M - $250M.

What is Genuine's SIC code and NAICS code?

Genuine's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Genuine have currently?

As of August 2026, Genuine has approximately 88 employees across 6 continents, including North America, Asia and Europe. Key team members include Vice President Of Analytics: C. L., Vice President Of Talent: D. S. and Founder: M. M. Explore Genuine's employee directory with LeadIQ.

What industry does Genuine belong to?

Genuine operates in the Advertising Services industry.

What technology does Genuine use?

Genuine's tech stack includes Optimizely, Sitecore, Jenkins, Azure DevOps, Qualtrics, Microsoft Azure, Greenhouse and Ahrefs.

What is Genuine's email format?

Genuine's email format typically follows the pattern of FLast@genuineinteractive.com. Find more Genuine email formats with LeadIQ.

When was Genuine founded?

Genuine was founded in 2005.

Genuine

Q: What is Genuine's phone number?

You can contact Genuine's main corporate office by phone at +1-617-451-****.

Q: What is Genuine's stock symbol?

Genuine is a publicly traded company; the company's stock symbol is GPC.

Q: What is Genuine's official website and social media links?

Genuine's official website is wearegenuine.com. Genuine has social profiles on LinkedIn.

Q: How much revenue does Genuine generate?

Genuine's annual revenue is estimated to be $100M - $250M.

Q: How many employees does Genuine have currently?

Genuine has approximately 88 employees.

Q: What industry does Genuine belong to?

Genuine operates in the Advertising Services industry.

Q: What technology does Genuine use?

Genuine's tech stack includes Symfony, Java, Screaming Frog SEO Spider, Adobe Creative Suite, Atlassian Jira.

Advertising ServicesMassachusetts, United States51-200 Employees

Genuine is a mid-sized digital marketing agency based in Boston, Massachusetts, focused on creating meaningful brand experiences for client partners. Its services span brand development, campaigns, and the creation of online properties, delivered through collaborative, creative work. As part of the Interpublic Group (IPG) and aligned with the Jack Morton Worldwide network, the firm operates within a broader global advertising ecosystem.

Genuine serves brands worldwide, with clients such as Hood, Truth Initiative, Baxter, GoRVing, and MassMutual. The company helps these brands evolve their identities and connect with audiences through integrated campaigns and multi-channel touchpoints, preserving cohesive brand experiences. It sits in the Advertising Services industry, leveraging its IPG network to support client needs.