Market Leadership Geopath's position as an independent and impartial authority in OOH audience measurement highlights its potential as a trusted partner for advertisers and media agencies seeking reliable data to optimize campaigns and maximize ROI.

Innovative Methodologies By leveraging state-of-the-art measurement techniques including audience location tracking and deep customer insights, Geopath offers advanced solutions that can be tailored to meet the evolving needs of clients looking for precise and transparent advertising metrics.

Industry Engagement Active participation in industry events like the OAAA Awards and conferences demonstrates Geopath’s strong ties within the OOH ecosystem, making it a strategic partner for brands aiming to enhance their market visibility and collaborate on industry-leading projects.

Technological Edge Utilizing a diverse tech stack including Microsoft Azure, reCAPTCHA, and Bootstrap, Geopath’s technological infrastructure supports scalable and secure data delivery, offering sales opportunities with clients seeking robust, innovative measurement platforms.

Growth Potential With a revenue range of up to $25 million and recent enhancements like updated DMA and mobility reports, Geopath presents a promising prospect for sales collaborations aimed at expanding outreach and enriching audience measurement offerings for media and advertising professionals.