Focus on Local Market Intersection is a full-service agency specializing in East Central Indiana, making it an ideal partner for local businesses looking to enhance their branding and marketing strategies within the community.
Comprehensive Service Offerings With expertise in brand strategy, creative, digital, PR, and media, Intersection provides a one-stop solution for companies seeking integrated marketing services, offering a wide range of opportunities for upselling and cross-selling.
Technology Integration Utilizing a robust tech stack including Facebook Pixel, Google Analytics, and Google Tag Manager, Intersection demonstrates a commitment to leveraging cutting-edge tools and analytics that can appeal to tech-savvy clients seeking innovative marketing solutions.
Unique Value Proposition Intersection positions itself as delivering 'big agency work at a small town investment,' showcasing a value proposition that resonates with budget-conscious businesses looking for high-quality marketing services at competitive rates, presenting a compelling sales pitch based on cost-effectiveness and quality.
Competitive Landscape Analysis By comparing Intersection's size, capabilities, and offerings with similar companies like JCDecaux, Interstate Outdoor Advertising, and Clear Channel Outdoor, sales teams can highlight Intersection's personalized approach, local expertise, and agility as key differentiators that can attract clients seeking customized and responsive marketing solutions.