Target Market Georgia Screen Products specializes in insect screens for windows, porches, and doors, presenting a clear opportunity to upsell to homeowners seeking insect control solutions or replacements, especially during seasonal peak pest times.

Sustainability Focus Their emphasis on repair and replacement services suggests a potential for promoting sustainable and cost-effective upgrade options, appealing to eco-conscious customers looking to minimize waste.

Digital Engagement Utilizing Google Analytics and Microsoft 365 indicates an active digital presence, enabling targeted advertising and personalized outreach to local residents and existing customers for new product promotions.

Expansion Opportunities With a small team and a local focus, there are growth opportunities through strategic partnerships or expanded service offerings to nearby markets or residential complexes to increase market share.

Competitive Edge Compared to larger competitors like Home Depot, Georgia Screen Products can leverage personalized service and local expertise to attract customers seeking specialized, high-quality insect screening solutions.