Acquisition Opportunity GlobalSpec was acquired by IHS Inc. for $135 million, indicating a strategic importance in the industry. Leveraging this recent acquisition could open up sales opportunities through alignment with IHS Inc.'s network and resources.

Marketing Collab Potential GlobalSpec frequently collaborates with marketing agencies like TREW Marketing to release industry reports. Partnering with these agencies for joint marketing campaigns could lead to increased exposure and potential business leads.

Content Engagement Strategy Given GlobalSpec's focus on delivering critical engineering content to professionals, tailoring sales pitches around how products/services align with their content offerings can enhance engagement and resonate well with the target audience.

Expert Webinars GlobalSpec partners with industry leaders like Radiant Vision Systems for webinars. Offering to host joint webinars with GlobalSpec can position your company as an industry expert, driving credibility and potential sales conversions.

Data-Driven Insights GlobalSpec consistently releases annual research reports on marketing to engineers, showcasing a commitment to data-driven insights. Aligning sales strategies with these reports to offer solutions based on industry trends can create tailored offerings and boost sales effectiveness.