Insights

Healthy snacking Target to retailers and DTC platforms focusing on parents seeking sustainable, spill-resistant snack solutions and positive mealtime habits for children; emphasize GoBe Snack Spinner as a tool for independent snacking and reducing mess in cars and travel.

Family leadership Position GoBe as a family-first brand highlighting parental control over what and when children eat, while kids choose how much to eat; opportunities to partner with parenting platforms, pediatric wellness programs, and schools for demonstrations.

Growth potential With revenue in the mid tens of millions and recent event participation, pursue wholesale partnerships, retail shelf space, and cross-sell opportunities within related kids’ product ecosystems and subscription boxes.

Tech & data Leverage existing tech stack (Shopify, Klaviyo, analytics tools) to optimize personalized marketing, cart recovery, and customer segmentation; propose co-marketing with tech-forward retailers that value data-driven campaigns.

Brand momentum Capitalize on narrative of positive relationship with food and sustainability; seek investments or partnerships with kids’ wellness, sustainability influencers, and educational programs to extend brand reach and drive multi-channel sales.

Similar companies to GoBe Kids

GoBe Kids Tech Stack

GoBe Kids uses 8 technology products and services including Hotjar, Microsoft Clarity, Snowplow, and more. Explore GoBe Kids's tech stack below.

GoBe Kids's Email Address Formats

GoBe Kids uses at least 2 email formats:
GoBe Kids Email FormatsExamplePercentage
First.Last@gobekids.coJohn.Doe@gobekids.co
80%
First@gobekids.coJohn@gobekids.co
20%

Frequently Asked Questions

What is GoBe Kids's official website and social media links?

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GoBe Kids's official website is gobekids.co and has social profiles on LinkedIn.

How much revenue does GoBe Kids generate?

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As of November 2026, GoBe Kids's annual revenue is estimated to be $10M - $25M.

What is GoBe Kids's NAICS code?

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GoBe Kids's NAICS code is 44-45 - Retail Trade.

How many employees does GoBe Kids have currently?

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As of November 2026, GoBe Kids has approximately 15 employees across 2 continents, including North America and Asia. Key team members include Chief Technology Officer: N. B., Founder: S. B. and Founder: S. M. Explore GoBe Kids's employee directory with LeadIQ.

What industry does GoBe Kids belong to?

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GoBe Kids operates in the Retail industry.

What technology does GoBe Kids use?

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GoBe Kids's tech stack includes Hotjar, Microsoft Clarity, Snowplow, Amazon Web Services, Shopify, Klaviyo, Apple Pay and Google Pay.

What is GoBe Kids's email format?

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GoBe Kids's email format typically follows the pattern of First.Last@gobekids.co. Find more GoBe Kids email formats with LeadIQ.

How much funding has GoBe Kids raised to date?

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As of November 2026, GoBe Kids has raised $548K in funding. The last funding round occurred on Sep 30, 2022.

When was GoBe Kids founded?

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GoBe Kids was founded in 2018.
GoBe Kids logo

GoBe Kids

RetailNorth Carolina, United States11-50 Employees

GoBe Kids operates in the retail sector focused on child nutrition and mealtime tool solutions. Its signature product, the GoBe Snack Spinner, is designed to reduce mess and make snack time more independent for young children, while enabling parents to guide choices and portion control. The company targets families with young children, addressing the common challenge of managing snacks in vehicles and on the go, and aims to foster a positive relationship with food through a structured approach to eating. Based in Raleigh, North Carolina, GoBe Kids describes a mission around healthy snacking and sustainable, spill-resistant design. The business positions itself as a brand-building startup with ongoing product development, including updates to its lineup and participation in events to engage with its audience. A recent noted activity is attendance at an event in mid-2025, signalling ongoing efforts to broaden its reach and visibility.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • $548K

    GoBe Kids has raised a total of $548K of funding over 3 rounds. Their latest funding round was raised on Sep 30, 2022 as an Equity Crowdfunding.

  • $10M - $25M

    GoBe Kids's revenue is estimated to be in the range of $10M - $25M

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